Organic baby food market
Organic Baby Food Market Size, Share & Growth Report [2028]
The global organic baby food market size was USD 5.55 billion in 2020. The market is projected to grow from USD 6.05 billion in 2021 to USD 12.22 billion in 2028 growing at a CAGR of 10.58% during the 2021-2028 period. The global impact of COVID-19 has been unprecedented and staggering, with witnessing a negative impact on demand across all regions amid the pandemic. Based on our analysis, the global market exhibited a lower growth of -7.46% in 2020 as compared to the average year-on-year growth during 2017-2019. The rise in CAGR is attributable to this market’s demand and growth, returning to pre-pandemic levels once the pandemic is over.
This market is witnessing progressive growth due to the rising demand for organic baby food products such as milk formulas and cereals. There is an increase in the variety of organic food products available at mainstream supermarkets. Moreover, many food manufacturers are acquiring other small food businesses and promoting their lines of products. In addition, there is rapid evolution of the baby food industry and novel preparations. It is expected to increase the demand for these items in the coming years.
Worldwide Demand & Supply Imbalance amid COVID-19 to Hinder Market Growth
The baby food industry has experienced a sudden disruption amidst the outbreak of the COVID-19 pandemic due to significant shift in demand dynamics. Lockdowns worldwide have led to the shutdown of manufacturing industries in the 2nd quarter of FY 2020, which significantly reduced the demand for processed food items, including baby food products.
According to World Health Organization (WHO), disruptions were observed in health services between mid-2020 in almost 90% of the countries. Moreover, in more than half of the nations, there were disruptions in antenatal care, management of malnutrition, and sick child services in 2020. Furthermore, 70% of countries also reported disruptions in routine immunization.
Due to the factors mentioned above, supply chain management and products’ availability were deficient, impacting the sales of organic baby food products.
LATEST TRENDS
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Evolving Trend of Organic Milk Formulas to Sustain Market Development
With the increase in number of working women, consumer preference toward buying milk formulas has increased over the last few years. However, it has been observed that infant formulas with artificial ingredients do not contain the immunity-boosting elements present in breast milk. Still, organic milk formulas are developed using natural ingredients that can provide those elements; hence, consumer preference for these milk formulas is increasing. These milk formulas help in supporting babies who have specific dietary needs. A baby who has unique nutritional needs can get specialized milk formula products. With numerous benefits associated with organic ingredients, milk formulas are becoming the first choice by consumers, mainly in developed countries.
DRIVING FACTORS
Concerns Related to Child Health Stimulate Consumers to Purchase Organic Food Products
The concern about consuming artificial ingredients infused food products by infants and young children has grown over the few years. Parents have become more aware of different food ingredients and are more concerned about what their babies and toddlers consume than what they, as an adult, consume. With rapid internet penetration, parents know what’s new in the market and suitable for their kids and are ready to spend more on baby food than adult food. Moreover, the availability of organic products in smaller towns is also increasing, and this factor is playing a significant role in driving the market growth.
Organic baby food products have gained popularity mainly since the 1990s. Thus, major food manufacturers are interested in these products, considering their popularity in the baby food category. At that time, H.J. Heinz, one of the largest baby food companies, acquired Earth’s Best baby food in March 1996.
After that, Gerber launched its organic baby foods by the name ‘Tender Harvest’ in October 1997. Since then, many key players in this market have entered this market, and various products are available. This increased penetration of organic products in tier 2 and tier 3 cities has also helped the market to grow in smaller towns. This factor is also expected to prosper the market growth in the coming years.
Promotion and Marketing in Mainstream Distribution Channels Driving the Market
The market growth of organic baby food products has seen an upward trend in the last few years. The market is transforming slowly from niche category to significant industry category. The availability of products differs widely with each country depending on the market environment. In developed countries, such as Germany, the market for organic baby food products is strong as large retail chains account for about 70% of products sold in Germany. Although these products are costlier than conventional products, retailers apply higher discounts, which make the consumer buy the products.
Expansion of supermarkets and hypermarkets in tier 2 and tier 3 cities is a major driving factor for the growth of the market in developing countries as consumers are aware of the products and are buying them for the last few years. With the expansion of supermarkets/hypermarkets during upcoming years, the market is expected to boost.
RESTRAINING FACTORS
High Costs Related to Organic Products to Hinder Market Growth
The adoption rate of organic food products is comparatively slow in the developing market, mainly in South Asia and Africa. Lack of awareness and knowledge among majority consumers creates temporary demand from a limited income group. This further affects the growth of the industry. In developing countries, the concern for safe food is far away for the majority of the consumers. Majority of the developing countries are price-sensitive nations, with wide diversity in earning power. Organic food is costlier in price than conventional food products.
Consumers who are unaware of these products hesitate to spend that much on food. This vast difference between the prices poses challenges for organic products in these countries. This factor is expected to act as a significant challenge for the market growth in developing countries.
SEGMENTATION
By Type Analysis
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Wet Food Holds Major Organic Baby Food Market Share owing to Wide Range of Products Availability
The market is segmented into wet food, infant milk formula, and dry food based on type. Parents of infants and toddlers mainly prefer liquid food as they are easy to eat and digest; hence, market players also have 60-70% of products in the wet food category in their portfolio. With more players entering the market and introducing a variety of fruit flavors in puree blends, this segment is expected to retain its dominance in the type segment.
The infant milk formula segment is expected to grow with the highest CAGR as there is an increase in the working women population worldwide. As the number of working women is increasing, the need to provide more nutritionally stable food to the kids is increasing, and thus milk formulas are becoming popular. Dry food will grow with a steady CAGR as dry organic baby food demand is stable and rising slowly.
By Distribution Channel Analysis
Broader Availability of Products & Freedom to Purchase to Promote Sales via Supermarkets/Hypermarkets
By distribution channel, the market is segmented into supermarkets/hypermarkets, specialty stores, online sales channels, and others. Supermarkets/hypermarkets are expanding rapidly. Supermarkets are now limited to only rich consumers, and over the past few years, supermarket chains have been spreading from wealthy areas of big cities to much smaller towns. Rising incomes, rapid urbanization, increase in female participation in the labor force, and adoption of western culture are the major factors that are helping the supermarkets industry to expand so rapidly.
The factors mentioned above would prevail in the coming years, and thus this segment is expected to dominate the market during the forecast period.
The online sales channels segment is expected to grow with the highest CAGR owing to easy accessibility due to the increasing internet penetration worldwide. Specialty stores and other segments will experience slower growth owing to lower discount offers.
REGIONAL INSIGHTS
North America Organic Baby Food Market Size, 2020 (USD Billion)
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North America remains the dominant region in the market due to significant market players and higher spend capacity of consumers in these regions. Booming organic food sector in the region has contributed to the increasing demand for several baby food products. In addition, leading brands are also using strategic activities to increase the sale of their line of baby food products in these regions.
The entry on newer, smaller players is intensifying the market competition in the region
Europe is expected to record a notable CAGR, owing to the growing demand for clean-label and sustainable baby food products. Consumer preferences regarding baby food have shifted toward buying safer, healthier, and organic products over the past few years. Thus, the increasing demand for organic, non-GMO, lactose-free, and plant-based products will drive the regional growth over 2021-2028. Many consumers in Europe are willing to pay a premium price for organic baby food products. They are aware of the positive impact on personal health, environment, food safety, taste, and appearance of organic products and have higher spending capacity.
Asia Pacific is one of the fastest developing regions owing to changing consumer preferences towards organic products. Increasing disposable incomes of consumers and changing lifestyles are driving organic product consumption. Moreover, the expansion of the supermarket sector across developing Asia Pacific countries will strengthen the regional outlook.
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The markets in the Middle East & Africa and South America will record slow growth in the market owing to lower penetration of organic products. Brazil is anticipated to dominate the market share in South America. In the Middle East & Africa, the increasing lifestyle of middle-income groups is expected to boost the market with steady market growth.
KEY INDUSTRY PLAYERS
Nestle Focused on Expanding Its Line of Organic Baby Food Products in New and Developing Markets
Nestle is a major player in the baby food industry with its portfolio having a wide variety of products. Nestle is continuously looking to expand its reach in newer markets globally and bolster its presence in the market. In 2019, Nestle India launched an organic product within its Ceregrow brand of cereals. These products are specially made for children over the age of 12 months and are made using 100% organic wheat, milk, ragi, and rice.
The organic baby food market growth is expected to escalate as infant food products are expected to expand into more households. Considering this factor, Nestle is looking forward to making the most of it by strengthening its market position in the developing markets. Apart from this, other market players are also looking at India as a prominent market. In January 2021, India’s baby food brand “Timios” unveiled a new manufacturing model expected to meet the demand for organic baby products. It launched 12 varieties of baby porridge range aimed at babies and toddlers between 6 and 18 months.
LIST OF KEY COMPANIES PROFILED:
- Kraft Heinz Canada ULC (Illinois, U.S.)
- Nestlé S.A. (Vevey, Switzerland)
- Danone S.A. (Paris, France)
- Plum Organics (California, U.S.)
- HiPP GmbH & Co. Vertrieb KG (Pfaffenhofen, Germany)
- Pristine Organics Pvt Ltd. (Bengaluru, India)
- Yashili International Group Co.
, Ltd. (Guangdong, China) - GMP Dairy (Auckland, New Zealand)
- Arla Foods (Central Denmark Region, Denmark)
- Kewpie Corporation (Tokyo, Japan)
KEY INDUSTRY DEVELOPMENTS:
- April 2021 –Happy Family Organics launched a new pouch line, Happy Baby Savory Blends. These products are specially made for infants and toddlers over 6 months.
- March 2021 – Sun-Maid Growers of California acquired Plum Organics, which is a leading premium, organic baby food, and kid’s snacks brand from Campbell Soup Company. Through this acquisition, Sun-Maid is focusing on strengthening its market position in the baby food industry.
REPORT COVERAGE
An Infographic Representation of Organic Baby Food Market
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The market report provides a detailed analysis of the market and focuses on key aspects such as leading companies, product types, and leading product distribution channels.
Besides this, the report offers insights into the market trends and highlights key industry developments. In addition to the aforementioned factors, the report encompasses several factors that have contributed to the growth of the market over recent years.
Report Scope & Segmentation:
ATTRIBUTE | DETAILS |
Study Period | 2017-2028 |
Base Year | 2020 |
Estimated Year | 2021 |
Forecast Period | 2021-2028 |
Historical Period | 2017-2019 |
Unit | Value (USD Billion) |
By Type |
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By Distribution Channel |
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By Geography |
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S. (By Distribution Channel)Organic Baby Food Market Size, Share
Sale
2022
Organic Baby Food Market
P
by Product (Prepared Baby Food, Dried Baby Food, Infant Milk Formula, and Others) and Distribution Channel (Supermarkets/Hypermarkets, Pharmacies, Department Stores, E-Commerce, and Others): Global Opportunity Analysis and Industry Forecast, 2022-2031
COVID-19
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The global organic baby food market size was valued at $8,715.0 million in 2020, and is estimated to reach $34,818.7 million by 2031, registering a CAGR of 13.7% from 2022 to 2031.
The outbreak of the COVID-19 diseases and its rapid spread across the globe resulted in the implementation of the lockdown measures by the government. The lockdown rules implemented by the government resulted in the supply chain disruptions and the complete or partial closure of the manufacturing facilities and retail stores had adversely impacted the global organic baby food industry to a certain extent. However, there was a sudden spike in the sales of the organic baby food owing to the panic buying due to the stay at home orders by the government
The organic baby food is gaining rapid traction among the baby boomers across the globe owing to the surging awareness regarding the health benefits of organic food products and rise in health consciousness among consumers.
The organic baby food products gains steady share in the retail sector. The easy availability of organic baby food across the popular sales channels, such as supermarkets, hypermarkets, e-commerce, and departmental stores significantly fosters the market growth across the globe. Various government initiatives related to organic food production, increase in working women, and growth of nuclear families propel the organic baby food market growth. However, due to certain government regulations with respect to labeling of these organic baby food products and the premium price of the products hamper the growth of the organic baby food market.
The organic food products are gaining rapid traction among consumers, especially in the developed markets of North America and Europe. According to the Organic Trade Association, the U.S. witnessed a huge spike in the demand for the organic products in the U.S. in 2020, with an all-time high sales of organic products that exceeded $60 billion.
Therefore, the increased awareness regarding harmful effects of the conventional chemically processed products on the environment and the human health has significantly surged the demand for organic products, especially among consumers. Furthermore, the strict regulations and certifications pertaining to the organic food and beverages ensure the safety and authenticity of organic products, which further supports the growth of the global organic baby food market.
According to the organic baby food market analysis, the market is segmented on the basis of product, distribution channel, and region. On the basis of product, it is divided into prepared baby food, dried baby food, infant milk formula, and others. On the basis of distribution channel, it is bifurcated into supermarkets/hypermarkets, pharmacies, department stores, e-commerce, and others. On the basis of region, the market is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain, Russia, and rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, United Arab Emirates, South Africa, Saudi Arabia, and rest of LAMEA).
Organic Baby Food Market
By Product
Prepared Baby Food segment held the major share of 72.2% in 2020
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On the basis of product, the prepared baby food was the leading segment, garnering around 72.2% of the organic baby food market share in 2020. The prepared baby foods are rich in vitamins and include antioxidants, which nurture a baby’s health, thus, driving parents to purchase these nutritional products. Owing to increase in working women and growth of nuclear families, customers tend to prefer the less processed prepared food for their baby to avoid effects of harmful chemicals.
On the basis of distribution channel, the e-commerce is expected to be the fastest-growing segment during the forecast segment. The easy accessibility offered by online platforms boosts their adoption in the organic baby food market, thus becoming a popular medium for the purchase of organic baby food. Easy availability of information about ingredients used in organic products, time-saving feature, and the facility of home delivery contribute to the growth of online sales.
Organic Baby Food Market
By Distribution Channel
Supermarkets/Hypermarkets segment held the major share of 30.8% in 2020
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On the basis of region, North America was the dominant organic baby food market in 2020. Change in lifestyle patterns of consumers and increase in participation of women in workforce fuel the market growth. Parents prefer to feed organic baby products to their infants, as they contain all the necessary nutrients, iron, vitamins, and proteins necessary for baby’s growth.
The key players operating in the market include Abbott laboratories, Nestlé S.A., Hero Group, Amara Organics, Danone, Plum organics, The Hein celestial group, North Castle Partners, LLC. HiPP, and Baby Gourmet Foods Inc. Market estimations of each segment support to analyze the key investment pockets of the industry.
Organic Baby Food Market
By Region
2031
North America
Europe
Asia-Pacific
LAMEA
North America segment held the major share of 33.
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Key Benefits for Stakeholders
- The report provides an extensive analysis of the current and emerging organic baby food market trends and opportunities.
- The report provides detailed qualitative and quantitative analysis of the current trends and future estimations that help evaluate the prevailing organic baby food market opportunities in the market.
- The organic baby food market forecast is offered along with information related to key drivers, restraints, and opportunities.
- The market analysis is conducted by following key product positioning and monitoring the top competitors within the market framework.
- The report provides extensive qualitative insights on the potential and niche segments or regions exhibiting favorable growth.
Organic Baby Food Market Report Highlights
| Aspects | Details |
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| By Product |
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| By Distribution Channel |
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| By Region |
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S., Canada, Mexico)
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The global organic baby food market provides lucrative opportunities to market players, owing to rise in awareness about the consumption of organic foods, especially in Asia-Pacific and LAMEA. Plum Organics and Earth’s Best offer different variants of purees and vegetable & fruit blends, which contain organically-grown ingredients. Moreover, parents prefer organic baby food due to low or no chemical content as compared to conventional baby foods and as they help in providing nutrition. Major players in the market are developing various techniques to spread awareness about the benefits of organic baby foods, thereby increasing the market growth.
The labor workforce of women has increased over the past few years due to rise in literacy rate. The ratio is estimated to increase in the near future, owing to the supportive government policies. The ease and convenience provided by these baby products offer parents lesser time in manual preparation of baby foods and simultaneously take care of the babies, which is expected to boost the market growth during the forecast period.
Furthermore, the rise in penetration of e-commerce channels in the baby food market provides a regular revenue stream to the organic baby food manufacturers. The e-commerce platforms, such as Happa and Pristine, who specialize to provide organic baby food are expected to penetrate in the market at a rapid rate and contribute to the market growth during the forecast period.
Organic Baby Food Market | 2022 - 27
Organic Baby Food Market | 2022-27 | Industry Share, Size, AnalysisMarket Review
| Study Period: | 2016 -2027 |
| Fastest Growing Market: | Asia-Pacific |
| Largest Market: | Asia-Pacific |
| CAGR: | 12. 23% |
Major Playersnine0035 *Disclaimer: Major Players sorted in no particular order |
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Market Review
The organic baby food market was valued at $3,609.64 million in 2020 and is projected to have a CAGR of 12.23% over the forecast period from 2022 to 2027.
Health crises and fear of food have had a long-term impact on consumer demand during the COVID-19 pandemic. Initially, there was a surge in sales as consumers feared food safety and personal health spurred food purchases. Cumulative imports of powdered baby milk from January to March 2020 were about 4,30,000 metric tons, down 5.4% from 2019, according to Chinese customs. Growing sales of baby food in China through special medical purpose maternity and baby stores created momentum for premium and organic baby food in the region, with sales of Feihe high-quality infant formula series including Organic Zhizhi increasing by 16.
99% YoY in 2020. In contrast, sales of its conventional peers were down 25.94%.
The market is being driven by growing consumer awareness of the need to limit child exposure to harmful chemicals used in conventional food production and awareness of the benefits of organic products. In addition, the growth in the number of working women around the world has greatly contributed to the increase in the size of the prepared organic baby food sector, making it one of the significant growth segments.
The market is moving towards cleaner label products and cleaner diets. Consumers around the world are increasingly seeking fresher and healthier food for themselves, and they are also demanding the same for their children.
Report scope
Organic baby food grown or processed without synthetic fertilizers or pesticides. The organic baby food market is segmented by product type, distribution channel and geography. By type of product, the segmentation includes ready-made baby food, dry baby food and milk formulas.
According to distribution channels, the market is divided into supermarkets/hypermarkets, convenience stores, online retail stores and other distribution channels. In addition, the study provides an analysis of the organic baby food market in emerging and established markets around the world, including North America, Europe, Asia Pacific, South America, the Middle East and Africa. For each segment, market size and projections are made in millions of US dollars. nine0036
| By Type | |
| Milk Formula | |
| Prepared Baby Food | |
| Dried Baby Food |
| By Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Convenience Stores | |
| Online Retail Stores | |
| Other Distribution Channels |
| By Geography | ||||||
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| United Kingdom | ||||||
| Germany | ||||||
| France | ||||||
| Russia | ||||||
| Italy | ||||||
| Spain | ||||||
| Rest of Europe |
| Asia-Pacific |
| India |
| China |
| Japan |
| Australia |
| Rest of Asia-Pacific |
| South America |
| Brazil |
| Argentina |
| Rest of South America |
| Middle East & Africa |
| South Africa |
| Saudi Arabia |
| Rest of Middle East & Africa |
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Key Market Trends
Escalation of strategic investment in organic baby food
Organic baby food is growing in popularity and there are dedicated sections dedicated to this category. With increased disposable income, parents can offset home-cooked meals with branded organic baby food, which will be an important driver over the forecast period in both developed and developing countries. Thus, investment in the organic baby food sector is growing. For example, in 2021, Neptune Wellness Solutions acquired a 50.1% stake in plant-based baby food company Sprout Foods. The award includes a cash payment of US$6 million and an issue of approximately 6.7 million Neptune shares of common stock valued at US$12 million. The company recorded an annual net income of US$28 million. What's more, baby food startups are now differentiating their brands based on specific health goals, from improved digestion to brain development. weaning the baby from the breast and preventing allergies.
For example, NurturMe, a portfolio company of Advantage Capital, was acquired by Grays Peak Capital. NurturMe offers baby food and baby snacks that promote healthy digestion. nine0036
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The Asia-Pacific region holds the largest share
According to the United States Department of Agriculture (USDA), the consumption of packaged organic food in 2018 is estimated at $11.8 million, with a growth rate of 51.28%, creating a tailwind for the Indian organic baby food market. An easing of China's one-child policy could also have a positive impact on prepackaged baby food. The potential to increase wealth and increase the number of newborns gives Chinese baby food and drink manufacturers enough incentive to develop packaged organic food products to meet consumer demand for higher quality organic baby food and drinks. According to Global Organic Trade, Japan's packaged organic food and beverage market size was about 59US$7.
4 million, with a per capita figure of US$4.71, coupled with the increasing frequency of convenience foods per child, impacting the market. height.
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Competitive environment
In the organic baby food market, companies are focusing on developing new marketing strategies and introducing new products based on value-added ingredients to compete in the market. Several major companies in the organic baby food market: Abbott Laboratories, Nestle SA, The Hein Celestial Group and Danone SA. There is a wide range of private labels, notably supermarket/hypermarket chains in developed markets and traditional grocery/convenience/specialty retail/health stores in developing countries. nine0036
Major Players
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Nestle SA
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Hero Group
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Danone SA
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The Hein Celestial Group Inc.
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Abbott Laboratories
*Disclaimer: Major Players sorted in no particular order
Table of Contents
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0296
1.
2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
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4.1 Market Drivers
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4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
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4.3.1 Threat of New Entrants
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4.3.2 Bargaining Power of Buyers/Consumers
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4.30036
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4.3.4 Threat of Substitute Products
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4.3.5 Intensity of Competitive Rivalry
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5. MARKET SEGMENTATION
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5.1 By Type
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5.1.1 Milk Formula
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5.1.2 Prepared Baby Food
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5.1.3 Dried Baby Food
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5.2 By Distribution Channel
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5.2.1 Supermarkets/Hypermarkets
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5.2.2 Convenience Stores
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5.2.
3 Online Retail Stores -
5.2.4 Other Distribution Channels
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5.3 By Geography
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5.3.1 North America
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5.3.1.1 United States
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5.3.1.2 Canada
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5.3.1.3 Mexico
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5.3.1.4 Rest of North America
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5.3.2 Europe
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5.3.2.1 United Kingdom
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5.3.2.2 Germany
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5.3.2.3 France
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5.3.2.4 Russia
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5.3.2.5 Italy
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5.3.2.6 Spain
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5.3.2.7 Rest of Europe
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5.3.3 Asia-Pacific
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5.3.3.1 India
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5.3.3.2 China
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5.3.3.3 Japan
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5.3.3.4 Australia
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5.3.3.5 Rest of Asia-Pacific
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5.3.4 South America
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5.
3.4.1 Brazil -
5.3.4.2 Argentina
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5.3.4.3 Rest of South America
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5.3.5 Middle East & Africa
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5.3.5.1 South Africa
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5.3.5.2 Saudi Arabia
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5.3.5.3 Rest of Middle East & Africa
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6. COMPETITIVE LANDSCAPE
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6.1 Most Active Companies
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6.2 Most Adopted Strategies
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6.3 Market Position Analysis
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6.4 Company Profiles
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6.4 .1 Abbott Laboratories
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6.4.2 Nestle SA
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6.4.3 Hero Group
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6.4.4 Danone SA
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6.4.5 Amara Organics
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6.4.6 Sun-Maid Growers of California
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6.4.7 North Castle Partners LLC
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6.4.8 Lactalis
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6.4.9 Hipp Gmbh & Co .
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6.4.10 The Hein Celestial Group Inc.
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*List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS0036
**Subject to Availability
You can also purchase parts of this report. Do you want to check out a section wise price list?Frequently Asked Questions
What is the study period of this market?
The Organic Baby Food Market market is studied from 2016 - 2027.
What is the growth rate of Organic Baby Food Market?
The Organic Baby Food Market is growing at a CAGR of 12.23% over the next 5 years. nine0036
Which region has the highest growth rate in Organic Baby Food Market?
Asia Pacific is growing at the highest CAGR over 2021- 2026.
Which region has largest share in Organic Baby Food Market?
Asia Pacific holds highest share in 2021.
Who are the key players in Organic Baby Food Market?
Nestle SA, Hero Group, Danone SA, The Hein Celestial Group Inc.
, Abbott Laboratories are the major companies operating in Organic Baby Food Market. nine0036
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The benefits of organic baby food - Articles about baby food from pediatricians and MAMAKO experts
Food components are building blocks for all organs and tissues of the human body, so the state of health is determined by the quality, digestibility, biological and energy value of food. It creates the prerequisites for the proper development of the body and its functioning in the future.
Experts, scientists, physicians associate the increase in the incidence of children over the past century with changes in diet. From the first years of life, a child's body is extremely susceptible to various undesirable and harmful components, such as toxins, allergens, which are often food additives of chemical origin. nine0036
The popularity of natural and organic products has exploded in the last decade as more consumers recognize their health benefits.
The supply is formed by demand, therefore, food products appear on the market every year, which are characterized by a high degree of safety, attractive consumer properties, the presence of well-digestible proteins and micronutrients, minerals and vitamins that are important for the formation of a healthy body.
It is a balanced and healthy diet based on optimally selected food products that will provide children with full development, good physical shape and mood, and the formation of rational eating habits.
Baby food is generally characterized by high nutritional value and good taste, safety, balanced composition. But the variety of terms on the label, such as "natural", "ecological", "farm", "organic", indicating the beneficial properties of the content, often confuse consumers, and in some cases are contradictory and misleading. nine0036
What is the difference between these definitions, what do they mean, what are the characteristics of food products? What are the benefits of additional quality criteria, such as being labeled "organic"?
natural products are products that consist of natural, natural ingredients and do not contain chemical additives or impurities.
At the same time, the term “natural product” can be interpreted in a completely different way, since the presence of this phrase on the package does not guarantee the absence of chemical additives in its contents: the manufacturer is not obliged to track the sources of raw materials, materials, and the technological process for preparing such products. nine0036
Farm products are grown and produced on privately owned farms and in most cases non-industrial. The term "farm products" has gained a lot of popularity in recent years: it began to be often placed on labels. But sometimes the use of the "farm product" status is speculative, as the packaging doesn't say how the ingredients were produced. Due to the fact that there are no legislative acts on the quality of farm products, it is possible that they can be produced using herbicides, chemical fertilizers, growth hormones, and so on. nine0036
The composition of organic products excludes the presence of additives of artificial origin, such as preservatives, dyes, flavors, flavor enhancers, as well as the use of genetically modified organisms.
The raw materials used in the production of organic food are grown without the use of pesticides, herbicides, chemical fertilizers, antibiotics, hormones, growth regulators. It is believed that the consequence of compliance with such conditions is the absence of chemical additives in organic raw materials. This gives the products an improved taste, a more pronounced aroma, and ensures their complete chemical composition. nine0036
The dominant difference that distinguishes organic products is the strict requirements for the quality of their ingredients, production technology, as well as the conditions under which the raw materials for their production were obtained:
- organic products are produced in environmentally friendly regions, natural conditions, away from megacities, highways, industrial areas.
Ecological agriculture helps to preserve the environment and provide future generations with a healthy and comfortable life; nine0299 - only genetically modified and untreated seeds are used in the cultivation of cereals, legumes, vegetables, fruits and other organic products. Plants grow naturally. Chemical fertilizers, herbicides, pesticides, hormones, growth stimulants are not used in organic agriculture;
- finished organic products do not contain flavors, dyes, emulsifiers, stabilizers, preservatives and other additives of artificial origin; nine0299
- to confirm the status of "organic", the food product is subjected to mandatory regulatory and systematic quality control "from grain to counter". Quality control is carried out by authorized state services - accredited certification bodies, as well as laboratories of the manufacturer itself;
A food product that has successfully passed the entire quality control cycle, and this is confirmed by certification bodies, receives the appropriate certificate, and a special “organic” mark is applied to its packaging: this distinguishes it from other products.
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Therefore, a specific mark and label for organic products is used in relation to the production process and products, confirming that they have been produced and processed in an environmentally friendly way, and that all the principles of organic production have been respected “from farm to table of the consumer”. The sign and the label are elements that confirm the quality of the production process, and not just the product itself.
Therefore, certified organic products are products that are produced, processed, packaged in strict compliance with specifications or government standards and then certified as "organic". The definition means that the product is produced with the exception of toxic effects on the environment, does not contain agrochemicals, pesticides, in its production did not use genetically modified seeds or products, hormones, chemicals, it is free from transgenic organisms and so on. nine0036
Organic products can be obtained on your own farm, that is, by self-breeding animals, growing vegetables, fruits, grain crops, which is accompanied by soil quality control and excludes the use of chemical fertilizers, hormones to accelerate the growth of plants and animals and protect them from diseases.
Compliance with all the necessary conditions is a rather complicated process.
The second way to produce organic food is to buy organic raw materials. nine0036
As a result of fulfilling all the listed requirements and production conditions, organic products do not contain traces of pesticides, chemical additives, mycotoxins and other things, which makes it possible to limit the impact of such substances on the body of children. Infants are more susceptible than adults to the possible negative effects of various undesirable components.
Organic products are distinguished by their taste and higher nutritional value: on average, they contain 20-50% more vitamins, minerals, and biologically active substances compared to products produced using traditional technologies. nine0036
For example, organic baby cereals have advantages over conventional ones: a more balanced amino acid composition, a higher content of vitamins and minerals than with traditional methods of growing grain crops, which means that the composition and taste of organic cereals are much better and richer .
At the same time, the range of organic cereals harmoniously complements the always available conventional baby food cereals, which are characterized by excellent taste, high nutritional value and safety due to strict requirements for baby food in the world and Russia, careful selection of raw materials and materials, strict technical and chemical control of technological production process. nine0036
Thus, organic and traditional baby food is a unique case when “healthy” does not mean “tasteless”, and the properties “healthy” and “tasty” harmoniously combine, complement and balance each other.
* Breast milk is the best food for babies. WHO recommends exclusive breastfeeding for the first 6 months of a child's life and continued breastfeeding after complementary foods are introduced until the age of 2 years. Before introducing new products into the baby's diet, you should consult with a specialist. The material is for informational purposes and cannot replace the advice of a healthcare professional.
